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Appearance Plus Wins Assistance League Corporate Star Award
Honored for Commitment to Local Community Affairs

The cuffs and collars of dress shirts wear over time. An Appearance Plus alterations specialist can extend the shirt's life by turning the collar.


Spring Cleaning Involves More Than Emptying the Garage
Appearance Plus Cleaners Offers Tips for Organizing and Unruly Closet

Cincinnati, OH – March 28, 2005 – As annual top to bottom cleaning sprees are about to begin, it is important to consider the hundreds of items lurking in the closet. The daunting task of getting to the bottom of the pile, organizing, tossing and putting away can be accomplished. Closet projects are even easier when Cincinnatians keep in mind a few simple tips.

Spring cleaning is not purely about making every surface in the house spotless. Spring cleaning is an opportunity to clear clutter and restructure surroundings to make life a little less hectic. When it comes to closets, people tend to hide unwanted objects that then become forgotten. Jon Lindy, Chief Operating Officer of Appearance Plus Cleaners, sees the contents of Cincinnati closets everyday and knows first hand how closets should be gutted.

"The first thing to do is take stock of what you have,” says Lindy. “Pull everything out and separate the contents into categories. If you know what is in your closet you can then reconcile how you are currently using your closet space with how you would like to use each closet.”

Lindy also offers these tips to anyone who considers adding a closet clean-up to their task list this spring:

1. Prioritize. If you have not worn the piece of clothing or used the item in the last 12 months donate the item to any charitable organization that accepts used goods. “This is also a good opportunity to evaluate whether or not you need to purchase any new items,” Trevor Furbay of Romualdo, an upscale men’s clothing clothier, suggests.

2. Be realistic. Do not try to justify keeping an item because you might use it someday. This is how pack rats develop their habits. Use this time to come to terms with what you deem important.

3. Clean properly. The most common items that should be cleaned this spring are coats. Have a professional dry cleaner clean your coats before putting them away to prevent makeup, body oils and stains from ruining the fabric.

4. Invest. Quality organization bins, hangers and shelves are worth every penny. This includes replacing the poly-bags that are used to transport dry cleaned garments. Using the bags for storage can destroy clothes.

5. Host a swap party. If there are items that you have trouble parting with, invite some friends over and exchange closet finds. Not only will the get together be entertaining, you will know your buried treasures are going to a good home.

Appearance Plus Cleaners, headquartered in Anderson, opened its first store in 1984 and has a 20 year history of commitment to making Greater Cincinnati look its best. The dry cleaner provides convenient and free pick up and delivery service throughout the Greater Cincinnati area and has storefront locations in Anderson, Downtown and Hyde Park. The Appearance Plus name and the bright white vans are synonymous with the highest quality dry cleaning, offering complete care of clothing and home goods, same day express service at no extra charge, and a dedicated staff committed to their customers. More information can be accessed at www.appearanceplus.com or by calling 513.231.5540.

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Contact:
Jeff Drum, Account Executive
Justice & Young Advertising and Public Relations
513.388.4700 x3012
jdrum@jypublicrelations.com

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